Free Workshop: Marketing and Branding Basics
Topic: Basics of Marketing and Branding a Business
Presenter: Cumulus Media
At this workshop, you will:
1. Learn about the four keys of branding your business
2. Hear about the best practices of national companies and how to use these strategies to grow your business
3. Discover how to develop a unique selling proposition and a singular focus in your messaging
4. Explore media usage trends and habits, both with traditional and new media
5. Get tips for growing your business digitally
Registration is requested, space fills up fast! Feel free to bring your lunch.
About the Presenter: Jessica Vargas, Cumulus Media
Jessica is the VP/Market Manager of Cumulus Media New London. Cumulus is the second largest radio group in America. Here in New London, Cumulus operates Q 105, 102.3 The Wolf, and News Talk 980 WXLM. Jessica oversees all aspects of the stations, from sales to programming, promotions, and the business office. Her primary goal is to be a resource for small and medium size businesses - to share with them principals that they can take and use with whatever form of marketing they do.
Date and Time
Wednesday May 18, 2016
12:00 PM - 1:00 PM EDT
Location
Chamber of Commerce of Eastern CT
914 Hartford Turnpike, Suite 206
Waterford, CT 06385
Fees/Admission
Chamber Member: Free
Non-Member: $10
Cancelation Policy: Notice must be given at least three business days prior to the event. No shows or those unable to cancel in time will be billed (non-members). To cancel, please call the Chamber at (860) 701-9113.
If you are a member receiving this information as an event reminder and can no longer attend, please respond directly to the email or call (860) 701-9113.