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Workshop: Smart Speaker Marketing - Using Voice Technology for Business
Presenters: Miranda Creative and Voxion
Join us for a valuable discussion of "speaker marketing" — using the new world of voice technology and apps to drive business.
The numbers are compelling — it is predicted that after the holidays, 48% of all households will have smart speakers, and nearly half of these users will make purchase decisions using these devices.
Join Maria Miranda, principal of Miranda Creative, and Matthew Gillen, co-founder of Stonington-based Voxion to learn how voice technology is paving the way to enhance the customer service/marketing experience, for a variety of business profiles.
Whether Google Assistant or Amazon Alexa, the team at Voxion creates custom, web-based apps which allows the general public to ask targeted questions resulting in relevant information delivery. Matt will present case studies of local businesses that have implemented this technology and how the process worked. All attendees will receive a copy of the presentation and clear information regarding cost/timeline for integrating Smart Speakers into a 2019 marketing plan.
2019 Workshop Series: The Three R's of Marketing — Relevance, Reach + ROI
This year, the team from Miranda Creative will be providing a series of presentations through the Chamber of Commerce of Eastern CT that focus on new and relevant options; the best way to reach specific audiences and measurement to determine ROI (return on investment).
For text updates about Chamber workshops (i.e. new additions, location or date changes), text NOTIFY CHAMBERECT WORKSHOP to 313131.