Course Description: Struggling to manage your business while also marketing it?  In this course, you will learn how to apply the key aspects of marketing known as the 4Ps (Product, Price, Place, Promotion), ensuring a holistic approach to your marketing planning & strategy development. By examining these elements upfront, you gain a deep understanding of your product/service, target market, competitive landscape, and promotional opportunities to lay out a plan for the next quarter or upcoming year.

Instructor Bio:

Tara Meeker is an experienced Creative Director and Integrated Marketing professional with a portfolio that includes Fortune 50/500 and Interbrand Top 100 brands.  Tara's expertise lies in communication design, but she has also been involved in various other areas of marketing including web development branding, advertising, and marketing.

In 2016 Tara founded Star Design Studio on the idea that real success comes from collaborating with clients, not shoe-horning them into a boiler-plate solution. The North Star team collaborates closely with the client from start to finish on every project so they understand the client's goals and how their work will help them achive sucess.