SCORE To Host Free Workshop: Basics of Social Media

 
Learn the basics of social media – why use it, which channels to use, and 
what to say.
 
Have you been thinking about marketing your business with social media, but you feel overwhelmed  and are not sure how to get started? Or maybe you’re not convinced that it works? This free workshop is for you!
 
This seminar will show you the value of using social media to reach your customers, how it can lead to new customers and how it drives repeat business from your current customers. We’ll take a look at the five most popular social media networks: Facebook, Twitter, LinkedIn, Google+ and Pinterest, and will help you decide what is right for your business. We’ll also look at what comes next: how and what to post on social media.
 
Workshop presenter April Heavens-Woodcock is a Managing Partner and Social Media Strategist who works with small to mid-size companies to help them develop a robust online presence utilizing strategic marketing initiatives. April is an Authorized Local Expert of Constant Contact who presents regularly on email marketing and social media throughout the New England area. She volunteers regularly for the Greater Norwich Chamber of Commerce, SCORE, and Rose City Business Networking International, educating small business in Southeastern Connecticut on effective online marketing tools. She founded the local Biz Blender networking group for the Norwich Chamber, which meets every other month to give business owners an opportunity to speed network with up to 20 other businesses in their community.
 
Established in 1869, Dime Bank is a mutual bank with over $739 million in assets and 11 convenient branch locations throughout southeastern/ shoreline Connecticut and Westerly, Rhode Island. As a full-service financial institution, Dime offers consumer and commercial banking, home mortgages, trust services, and through Dime Investment Services, a subsidiary of Dime Bank, insurance and investment services – all delivered with a personal touch. For more information about Dime Bank, visit https://dime-bank.com. 
 
About SCORE: SCORE is a nonprofit association that offers free and confidential advice on starting your own business or improving and growing your existing small business. All 40 counselors in Southeast Connecticut are volunteers, receive no compensation, and are working or retired business owners, executives, and managers. SCORE’s seven counseling sites in Southeast Connecticut include Guilford, Madison, Old Saybrook, Essex, Waterford, Middletown, and Norwich, with a site opening in New London this May. For more information on upcoming free workshops and how to schedule a free small business mentoring session with our counselors, visit www.sect.score.org.
 
Would You Like To Become A SCORE Volunteer? Your business knowledge and experience can help others start or grow a small business. Learn more about becoming a SCORE volunteer at: www.score.org/volunteer.